Stryten Energy, with creative partner Stakeholder Marketing and Media, recently received two prominent marketing awards. The “Legends of the Loading Dock” video series received a Platinum Award in the 2024 Hermes Creative Awards and a Platinum Award in the 2024 Viddy Awards.
“The Platinum Hermes and Viddy awards are a testament to our challenger mindset at Stryten Energy and our strong partnership with the team at Stakeholder Marketing, who understands our business goals and delivers our messages in a creative and compelling way,” said Melissa Floyd, Vice President of Communications and Digital Marketing at Stryten Energy.
“Often B2B advertising can be too focused on product features and benefits and fail to communicate how your company’s solutions can help solve the pain points your customers experience in their business operations. Stryten’s Legends Series uses humor and our in-the-trenches understanding of the challenges our customers in the material handling industry face to capture their attention and showcase our premium solutions,” added Floyd.
The “Legends of the Loading Dock” series was initially introduced in March 2022, with new videos added in 2023, to showcase Stryten Energy’s M-Series, the company’s portfolio of motive power batteries, chargers and performance management tools used for material handling, railway, military and other industrial applications. The videos have collected thousands of views across multiple platforms and above-average engagement on LinkedIn.
David Healy and Ron Huey from Stakeholder Marketing and Media; Melissa Floyd and Dawn Fitzgerald from Stryten Energy.
The Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing, and design of traditional and emerging media. Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work stands as a benchmark for the industry. Over 6,500 entries were received from the United States, Canada and 36 other countries.
The Viddy Awards is one of the oldest, largest, and most respected awards programs in the video industry. Founded as the Videographer Awards in 1995 by a group of videographers, editors, producers, writers, and directors, their mission was to honor excellence in all aspects of video production. Over the years, the competition attracted tens of thousands of entries from over 100 countries, making it one of the largest competitions in film and video history.
